Project Description

Description

To boost awareness of the Employment and Employability Institute (e2i) among younger generations, TILT executed a four-month social media campaign titled #LetsTalkMillennials, where roughly a dozen millennials of varied passions and career stages shared their aspirations and experiences of working life.

Content was split into three acts: Explorers (students), Rise&Grinders (full-timers) and Selfstarters (self-employed), with a mix of video interviews, blog posts, quotes, trivia and shared links published on Facebook, Instagram, YouTube and LinkedIn.

View the #LetsTalkMillennials webpage

Scope

  • Campaign Planning
  • Talent Scouting
  • Interviewing
  • Design & Layout
  • Video Production
  • Photography
  • Social Media Engagement
  • Copywriting